成人直播 launches three new majors to drive business innovation

A business student watches a class lecture
The 成人直播 College of Business is now offering degrees in Accounting, Finance, and Marketing.

Less than one year since its formation, the College of Business at the 成人直播 is once again expanding to offer several new programs consistent with shifting workforce needs. 

Starting this fall, the college will begin offering interdisciplinary degree programs in Accounting, Finance, and Marketing to meet the need for in-demand careers in Maine and the nation鈥檚 growing business sector. 

Using a cross-disciplinary, entrepreneurial approach, the College of Business fosters the skills and knowledge of future business leaders through innovative programs, experiential learning opportunities, internships, and a strong network of industry partnerships. As such, the new degree programs have been crafted to equip students with the necessary skills and expertise required for success in today's competitive business landscape. 

鲍狈贰鈥檚 B.S. in Accounting ensures students are equipped with modern techniques and technologies essential for success, while the B.S. in Finance prepares students for leadership roles in financial management, wealth management, and investments using new financial technologies while emphasizing social responsibility. 

The B.S. in Marketing will prepare students for dynamic careers at the intersection of culture and business, training them to adapt to new consumer behaviors through strategic planning and technology integration.

Through courses in design-thinking, data analytics, innovation technology, and international finance, business graduates will be poised to drive growth in their fields, said Gwendolyn Mahon, 成人直播 provost and senior vice president for Academic Affairs.

鈥淭hese new academic programs reflect the University鈥檚 commitment to meeting evolving industry standards and workforce needs while preparing students for the dynamic challenges and opportunities they will encounter in these fields,鈥 Mahon said. 鈥淲e are confident that our accounting, finance, and marketing graduates will be well-equipped to make a positive impact in businesses of all kinds across Maine and the nation.鈥

The College of Business also houses majors in Business Administration, Marine Entrepreneurship, Sustainability and Business, Sport Leadership and Management, and, as of November, a pioneering major in Outdoor Business and Innovation that will prepare students for dynamic careers in Maine鈥檚 $3 billion outdoor recreation sector.

Students enrolled in the latter program will leave 成人直播 with industry experience through paid internships and project-based learning provided in collaboration with Maine Outdoor Brands. The Maine Office of Outdoor is serving an advisory role in curriculum development for the program, which is the sole academic program in New England designed to address the growing need for skilled workers in this field. 

鲍狈贰鈥檚 College of Business, established in June 2023, supports experiential learning opportunities in preparing students for enriching careers and leadership positions with some of Maine鈥檚 and the nation鈥檚 most important employers. The University recently announced it has hired Norm O鈥橰eilly, Ph.D., a leading business scholar with two decades of leadership experience in higher education, as the college鈥檚 inaugural dean. 

 Norm O'Reilly, Ph.D., inaugural dean of the College of Business

Less than one year since its formation, the College of Business at the 成人直播 is once again expanding to offer several new programs consistent with shifting workforce needs. 

Starting this fall, the college will begin offering interdisciplinary degree programs in Accounting, Finance, and Marketing to meet the need for in-demand careers in Maine and the nation鈥檚 growing business sector. 

Using a cross-disciplinary, entrepreneurial approach, the College of Business fosters the skills and knowledge of future business leaders through innovative programs, experiential learning opportunities, internships, and a strong network of industry partnerships. As such, the new degree programs have been crafted to equip students with the necessary skills and expertise required for success in today's competitive business landscape. 

鲍狈贰鈥檚 B.S. in Accounting ensures students are equipped with modern techniques and technologies essential for success, while the B.S. in Finance prepares students for leadership roles in financial management, wealth management, and investments using new financial technologies while emphasizing social responsibility. 

The B.S. in Marketing will prepare students for dynamic careers at the intersection of culture and business, training them to adapt to new consumer behaviors through strategic planning and technology integration.

Through courses in design-thinking, data analytics, innovation technology, and international finance, business graduates will be poised to drive growth in their fields, said Gwendolyn Mahon, 成人直播 provost and senior vice president for Academic Affairs.

鈥淭hese new academic programs reflect the University鈥檚 commitment to meeting evolving industry standards and workforce needs while preparing students for the dynamic challenges and opportunities they will encounter in these fields,鈥 Mahon said. 鈥淲e are confident that our accounting, finance, and marketing graduates will be well-equipped to make a positive impact in businesses of all kinds across Maine and the nation.鈥

The College of Business also houses majors in Business Administration, Marine Entrepreneurship, Sustainability and Business, Sport Leadership and Management, and, as of November, a pioneering major in Outdoor Business and Innovation that will prepare students for dynamic careers in Maine鈥檚 $3 billion outdoor recreation sector.

Students enrolled in the latter program will leave 成人直播 with industry experience through paid internships and project-based learning provided in collaboration with Maine Outdoor Brands. The Maine Office of Outdoor is serving an advisory role in curriculum development for the program, which is the sole academic program in New England designed to address the growing need for skilled workers in this field. 

鲍狈贰鈥檚 College of Business, established in June 2023, supports experiential learning opportunities in preparing students for enriching careers and leadership positions with some of Maine鈥檚 and the nation鈥檚 most important employers. The University recently announced it has hired Norm O鈥橰eilly, Ph.D., a leading business scholar with two decades of leadership experience in higher education, as the college鈥檚 inaugural dean.